Puerto Rican model Joan Smalls has established DonateMyWage.
org in partnership with Nashville based entertainment marketing agency FlyteVu, after committing to donating 50% of her own salary for the remainder of the year to organisations fighting for racial equality, earlier this month. Smalls' agency, IMG Models, has also pledged a donation of $250k to the initiative, and she posted on social media 'The site helps you calculate donation opportunities based on your annual salary, whether it be a month’s, week’s, day’s or hour’s wage, or a custom amount. I have chosen 11 organisations to feature at this time that span a wide range of focus areas from education and women’s empowerment to inclusivity and media'.